Politics: they're everywhere
I'm just going to put my favorite quotes up here, then write an essay. The quotes all interrelate.
"they may want to know about your company, but chances are that they really want information that's within the company's expertise"-113
"imagine a loan officer who bragged about the bank's assets, but never asked about your own financial needs"-115
"The message on their sites is pure ego: we do this, we do that, we can make you happy, so make us happy by doing what we want you to do"-117
Did this chapter remind anybody of the election or politics? Lately, it's been all about image and what the candidates can do for the country. Very rarely do I hear it mentioned how they propose to change the world. Self-promotion seems to reign. I think it's pretty obvious why so many people are politically apathetic: they're waiting for the content.
People are more intelligent than campiagn designers give them credit for. Campaign ads appeal to the superficial side of us-but that's only one part. After the campaign commercials end, the rational part of my brain takes back over. I find myself thinking ,"what did I actually get out of that?" Often, it's not much. Who else thinks this ad made no sense?
Someone should let the campaign managers in on a little secret: much of the public cares more about information and how the candidates plan to implement their proposals than image. People are rational beings: we want to know the truth, not be spoonfed. The campaigns need to be more straightforward and promote policy. Substance, substance, substance!!!!!!!!!!!!!!
The point: think of each coporate website as a campaign. If it's a good campaign, you won't have to dig for information.
random election humor:
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Aja Hannah on Politics: they're everywhere: Can you delete those comments?
Aja Hannah on Politics: they're everywhere: To answer your quesiton of how
Aja Hannah on Politics: they're everywhere: To answer your quesiton of how
Aja Hannah on Politics: they're everywhere: To answer your quesiton of how
Aja Hannah on Politics: they're everywhere: To answer your quesiton of how
To answer your quesiton of how to make pictures on your webpage links to another page, the answer is on page 75 of the Castro, but I don't know how to do it in a blog. I wonder if you can link the picture that is online by using simliar html while writing your blog.
I haven't yet read this chapter, but I like how you compare the election and campaigning to corporate writing. People really do have to dig for information in the upcoming election.
To answer your quesiton of how to make pictures on your webpage links to another page, the answer is on page 75 of the Castro, but I don't know how to do it in a blog. I wonder if you can link the picture that is online by using simliar html while writing your blog.
I haven't yet read this chapter, but I like how you compare the election and campaigning to corporate writing. People really do have to dig for information in the upcoming election. That's why I have no idea who I'm voting for
To answer your quesiton of how to make pictures on your webpage links to another page, the answer is on page 75 of the Castro, but I don't know how to do it in a blog. I wonder if you can link the picture that is online by using simliar html while writing your blog.
I haven't yet read this chapter, but I like how you compare the election and campaigning to corporate writing. People really do have to dig for information in the upcoming election. That's why I have no idea who I'm voting for.
To answer your quesiton of how to make pictures on your webpage links to another page, the answer is on page 75 of the Castro, but I don't know how to do it in a blog. I wonder if you can link the picture that is online by using simliar html while writing your blog.
I haven't yet read this chapter, but I like how you compare the election and campaigning to corporate writing. People really do have to dig for information in the upcoming election. That's why I have no idea who I'm voting for.
Can you delete those comments? The computer lied to me and said they couldn't post.
Dani, like you I often feel like I'm being talked down to in election ads, especially TV ads. A local TV ad I've seen a lot lately has the candidate listing their three priorities if elected, one of which is to "reform government." And every time I see this ad I just want to yell at the TV. Reform government...what does that mean?! Could they have used a broader term? Like you said, give me some detail, some substance!