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July 25, 2007
Lost opportunity
I hate to refer to specific corporations when I find errors, but this one is kind of little, so I guess it's okay.
Last year when I was car shopping I signed up for Honda's news alerts so I'd know when they were having sweet deals. Now, I didn't buy a Honda, nor did I buy a brand new car, but evidently I forgot to unsubscribe. I received a message today telling me that Mr. Opportunity is back and he's knocking. Okay great, but then I totally lost interest. See the subject line of the email below.
Please also note that it's correct in the opening lines of the actual email... But really, in the subject line? What were you thinking, Honda? (I know, it's easy to do, but let's consider what it could mean if they really did mean "its" without the apostrophe--I would want to know what inanimate object was hosting the Time for Honda Clearance. Could it be My Laptop's Time for Honda Clearance? What about The Tree In My Yard's Time for Honda Clearance? The CN Tower's Time for Honda Clearance? See--the possibilities are endless, as far as nouns that are not a certain gender... and that's a lot of nouns. So it's better to check for that little apostrophe and prevent Karissa from going on a stupid grammar rant in her blog and taking screenshots like she has nothing better to do.)
And what ever happened to using articles? How about "the 2007 Honda Clearance"?
I'll stop now.
P.S. I have nothing against Honda. I think they make nice looking and environmentally friendly cars. I'm just generally grammatically critical of everyone... myself included.
Posted by KarissaKilgore at July 25, 2007 5:22 PM
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Comments
See, even I who am an English major, and a nitpicker thinks that is going a little too far in the nitpicking myself.
Posted by: Lou Gagliardi at July 26, 2007 9:41 PM