When journalists add scenes that did not occur or quotes that were never said, they cross the line into fiction, and they deceive the reader. (ABNW 315)
In chapter 11 where the theme of the chapter was basically Dr. Jerz's
hard hit idea of verify or duck (actually it was Do Not Add; Do Not Deceive) we as students get another opportunity to understand the practice of good journalism. Throughout the course the books we have read repeat the same idea over and over to the point where we need to fully appreciate that you never ever add ideas to the news that is not there. Always check your sources and verify the facts.