Prepare Your Pitch, Don’t Just Assume It Will Work

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From “Newsroom Politics: Pitching a Story”: “Prepare your pitch with a little reporting. Talk to some people. Search the newspaper's library. Is this really a new idea? You don't want to be pitching a story that was written six months ago.”

I think this is really good advice that could be easily overlooked, which one may have very little time to come up with a story idea.  One has no way of knowing if there is enough information or in interest in a pitch if they don’t do some initial research. 

Furthermore, the checking to see if it’s a “new idea” seems pretty important to me.  It reminds me of that story we read in the Tribune Review about texting—that was old news.  So many reporters have reported on that on TV news and print news.  Sure, it was a slow news day and they wanted to fill space, but still as most of us in the class observed, there was nothing “new” about this “news” article. 

Return home. 


Katie Vann said:

Greta you made a good reference to that news article about the texting problem. Like the texting reporter, I think where a lot of people run into trouble is when a topic is popular for several months, and then dies down and makes occasional appearances. Other than it being a slow news day and the need for vacant space to be filled was calling, perhaps the reporter writing the article had recently talked to several people who complained of the texting obsession in teenagers (such as a teacher). This might have sparked interest in the reporter, but obviously they didn't do his/her research to see this topic wasn't even close to new, but rather rehashed pretty often.

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