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Ex 2: New Media Analysis

PART 1:
1. The Lexicon of Leads
-This is a web page that lists the most popular types of leads used in writing articles. There are also examples of the leads on this page and this is helpful for new writers that may not know the format. The leads listed are broken down into sections such as feature article leads, straight leads, and dangerous leads.

2. SNN Newsroom
-On this web page you can find a glossary of journalism and online terms. This site is a great resource for a review of common terms and also features online terms. The online terms are most applicable to New Media Journalism.

3. How to Copyedit and Proofread Written Work
-One of the most important parts of being a journalist is knowing the basic rules of how to copyedit and proofread. This is not only important for editors, but also writers. The AP Style is a commonly used format when copyediting.

4. AP Stylebook
-The Associated Press Stylebook and Briefing on Media Law is the guide that that Setonian as well as many news organizations use. This is an important resource for journalists and editors alike.

5. Inverted Pyramid
-The inverted pyramid is a metaphor used to illustrate how information should be arranged or presented within a text, in particular within a news story. This page explains the origins of the pyramid as well as how to implement it.

PART 2:
1. The Daily Princetonian
-I chose this newspaper because it was an example of what I valued in an online paper and because it was at a large and prominent university. I attempted to find one larger well known school that had a good online paper and one smaller school that exemplified the same good principles of journalism. I particulary liked the page setup because it placed the links to the various sections and informational pages on the left side of the page.

I also liked the way that the site implemented article teasers with a "click here for more" kind of setup. I noticed that the paper had a section called "Top Stories" and I think it would be interesting to know how they determine a story to be in this category. The content on the page covers a wide range of topics, but I think it is a little too long. I am not a big fan of scrolling down a large amount of content.

2. Salisbury University Flyer
-I chose this paper because it has elements that I feel are worth emulating. This is the paper of a smaller university located near where I am from. I enjoyed the setup of this page because it had the template of a print newspaper, which I thought was visually appealing. The page is very simple and easy to navigate which I feel is important. No one wants to click on a page that is not user friendly or that is bogged down with ads. The content of the page is varied and presented in an order that is a list with blurbs and photo teasers.

Part 3:
I think that a small group of EL 200 students could work together to boost the student involvement in the paper and make the NMJ web site more useful. As of right now the NMJ site is simply a list of blogs and blog entires. I would like to see the site more informational as it related to the NMJ major at SHU. I know that there is a small part on the SHU Division of Humanities website that deals with NMJ, but it is hardly something I would consider easily accessible.

The page on the SHU site can be reached after clicking 6 times through the SHU homepage. This is hard to find unless you know where to find it. There is also a small blurb about the Setonian, but that is about it. I don't think we can do anything for the school site, but we can make the NMJ site better. I would actually like to see the editors of the paper come together and offer up their e-mails or contact information for potential NMJ majors looking into SHU. I feel like we don't need to put instructional information on the site, but information about the paper and our program.

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This page contains a single entry from the blog posted on October 9, 2006 7:30 PM.

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